Scholarship Program
Scholarship Details:
The Boober Product Market Value Micro-Scholarship is a $250 award designed to support business students who are exploring how to assess the market value of a specific product that a company offers—something that could realistically be sold, transferred, or validated in a marketplace.
Eligibility
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Open to undergraduate or graduate students enrolled in a business school program.
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Applicants must demonstrate an interest in product valuation, entrepreneurship, or market analysis.
Application Requirements
Assess Boober Co's Evaluation and Formula regarding market evaluation. Agree or Disagree with said evaluation and defend your stance. Choose a specific product (either from a real company or a hypothetical startup). Analyze how its market value could be determined, transferred, or validated in a real marketplace. This includes, but not limited to: products in the market, as well as prototype designs, patents, sales/transfers, and or royalty evaluation. Additionally, address how relevant a product market valuation extends comparable sales to include a validation of market potential. In your answer, consider supply/demand factors, comparable sales, customer perception, and any unique value drivers. Your goal is to show how market value is established for a tangible offering that could actually be bought or sold.
If you haven't seen Boober Co.'s Method please access using the download button below:
1. Essay (1 page (this could exclude a sourcing/citation page)):
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Argue for or against the Boober Company's formula in comparison to current market trends.
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Use examples from real products (e.g., tech, consumer goods, or even digital products like NFTs) to support your stance.
2. Case Study/Project (slides, infographic, or 2–5 pages):
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Select a product (real or hypothetical) and evaluate whether comparable market sales are a valid method of valuing it.
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If yes: show how comparable trends and methods reveal its true market value.
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If no: argue which other valuation method is better.
Submission Methods:
Selection Criteria
You will be assessed on the following 5 point Likert-scales: critical reasoning, use of evidence, clarity of thought, originality, and practical insight into how product market value is assessed and validated.
Download Checklist for further insight.
Award Amounts
$250
1st
2nd
$100
$50